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product service system design

LINKD

The goal was to create an activity that motivate teenagers to move through discovery and exploration of a city.

LINKD is a game-based system, consisting of an activity tracker and videogame app, which fosters teenagers to play sport activities. Augmented reality connects the app and the game scenarios with real world elements, merging physical and digital together to create an immersive story-based sport experience. 
 

The alternate and augmented technology utilized for the game closes the gap between game and reality, creating mysterious problems, enemies, fractions and fights. If you think LINKD is not real, others will solve the problem of Dark Nebula for you. 

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DIGITAL 

STRATEGY

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2017

with: Alessandro Salvo, Luca Venturelli, Yuting Zhang

guided by: Ilaria Marelli, Sabina Barcucci, Simona Venditti

location: PSSD, Politecnico di Milano

© 2023 by Sheila Emmenegger

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